8 On Page SEO Steps

1. Carefully choose your keywords - find keywords that are extremely targeted to your page, are getting plenty of traffic, and have as little competition as possible.
2. Format your title with the most important keywords first, with secondary keywords following. Never more than 10-12 words (or 60 characters) – less if you can. A popular form is to use your main keyword phrase, a vertical bar or “pipe” character, and then your secondary keywords. i.e. -
Self Defense Products | Stun Guns and Pepper Sprays
Try to make it very readable – as this is what searchers will see as your site title in the search engines
3. Craft a good description of your site for the meta tag, using your keywords, but don’t obsess on it. Include a meta tag if you feel like it. However, the keyword meta tag is not important any longer.
4. Separate multiple topics on one page into individual pages that focus on single topics. Keep the number of keywords for each page as small as possible.
5. Use your keyword early and late. Recent statistical data shows that content at the beginning and end of a page has greater influence. Make sure to start out with them, and end with them.
6. Use anchor text in links within your site that contain the keywords of the page you are linking to.
7. Provide as much good, useful content in your subject area as is feasible with your site concept; using keywords as often as make sense; using all of the various style tags at some point on the page with your keywords, like bold, underline, and italic. It’s also helpful to have your keywords be the first words in the first paragraph on the page.
8. Last – and probably the most important and time consuming: Engage in an ongoing linking campaign.Get as many quality sites as you can to link to you. Do everything you can to get them to link to you with your keywords as the anchor text of the link itself.

What is Seo?

SEO is one of the most effective things you can do online, getting your web site optimized in such a way that the search engines will reward you by basically sending traffic your way. SEO is not really that simple, but the bottom line is, if your page is optimized both On Page and Off, you generally get higher natural search engine rankings, which leads to traffic for you.

If you've spent time online recently, you've probably read the term SEO or Search Engine Optimization. But what does it mean, exactly? "SEO" is a term that is used to describe the process by which traffic to a particular site is increasingly generated by search engines by way of search results. The quality of visitor traffic to a site can be measured by analyzing how often a visitor who uses a specific keyword phrase in a search actually performs. That is, how often those visitors make a purchase, download materials, request information, or interact with the site in any other way that indicates interest in the product or service the site offers.